Founder, MarkPlus, Inc., and Philip Kotler Center for ASEAN Marketing

• Widely regarded as the "Father of ASEAN Marketing" 
• Former President of the World Marketing Association
• Co-author with Philip Kotler of the Marketing 3.0 to Marketing 6.0 series, translated into over 20 languages  

A pioneering thinker in Asian marketing, Hermawan has co-authored more than ten international books with Philip Kotler since 1998. His latest works, Entrepreneurial Marketing and Reimagining Operational Excellence, are essential reading for businesses in Asia. Through MarkPlus, he supports multinational and innovative companies by sharing success stories and strategies for the digital era.