40++

Years of Industry Experience

500++

Enterprise Clients

16++

Industries Served

Transform your business from short-term opportunism to a sustainable, strategic growth model with our global strategic marketing consulting expertise.

Kotler Marketing Group (KMG) is a premier international marketing consulting firm headquartered in Washington, D.C. Our foundational philosophy is inspired by the work of our Chief Consultant, Philip Kotler, the world's foremost authority on strategic marketing. We serve clients across diverse industries with cutting-edge methodologies and an exceptional team of expert advisors, including seasoned leaders from both business and academia.

For over 40 years, we have empowered a global clientele, including more than 300 Fortune 500 companies across 16 industries and over 200 innovative growth enterprises.

KMG is a recognized leader in both strategic and tactical marketing. Our mission is to help clients achieve profitable and sustainable growth by strengthening their marketing strategies, practices, processes, and organizational capabilities.

We specialize in five key domains: Consumer Marketing, Business-to-Business (B2B) Marketing, International Marketing, Digital Marketing, and Strategic Marketing Workshops & Training. Within these areas, we provide bespoke services, leveraging our deep experience to create tailored solutions that address our clients' most pressing challenges.

Kotler Marketing Group (Singapore) serves global clients with a dedicated focus on empowering Chinese and ASEAN enterprises in their international expansion. By leveraging international talent, strategic planning, and resource integration, KMG facilitates the flow of global technology, brands, expertise, and capital into Asia. Our consultants possess profound international experience and deep insights into Asian markets, enabling them to help clients achieve extraordinary business success.


OUR SERVICE

history
leader

OUR HISTORY

Digital Transformation

1962 - 1967
Professor Kotler spent five years completing a monumental work - "Marketing Management", which has had a profound impact on the world over the past 50 years and is globally recognized as the "Bible of Marketing".

1970S
During this decade, Philip Kotler served as a consultant for several renowned companies, including IBM, General Electric, and Ford Motor Company. Concurrently, Milton Kotler joined a think tank in Washington, D.C., conducting research in competitive strategy and political science. The Kotler brothers began collaboratively providing consulting services to numerous prestigious organizations.

1981
Milton Kotler established the Kotler Marketing Group in Washington, D.C., with Philip Kotler joining as Chief Consultant. This marked the beginning of their journey to build one of the world's most renowned top-tier business think tanks and strategic marketing consulting firms.

1999
At the invitation of China's former Minister of Culture, Sun Jiazheng, Mr. Milton Kotler made his inaugural visit to China. Subsequently, Kotler Marketing Group officially established its operations in China, headquartered in Shenzhen with branches in Beijing and Shanghai.

2022
Kotler China established its Digital Marketing practice in Singapore, focused on providing digital marketing transformation services to Singaporean companies targeting the Chinese market and strategic planning services for Chinese companies embarking on global expansion.

OUR SINGAPORE BUSINESS SCOPE

International strategic marketing planning and execution advisory

Marketing Organization & Talent Development

Marketing Organization & Talent Development

Assist brands in designing optimal marketing structures, identifying key talent needs, recruiting senior marketing professionals, and coaching internal teams.

Business Resource & Partnership Facilitation

Business Resource & Partnership Facilitation

Facilitate brand development by connecting clients with local business resources and strategic partnerships.

Strategic & Tactical Planning

Strategic & Tactical Planning

Develop and implement comprehensive strategic marketing plans, branding strategies, and market entry execution roadmaps.

Market Research & Insight

Market Research & Insight

Conduct in-depth market research and generate actionable insights to identify growth opportunities for successful market entry in ASEAN, EU, and North American markets.

Kotler Growth Lab(Singapore)

Summits & Events

Summits & Events

Organization of business summits/conferences and branded events.

EDP & Seminars

EDP & Seminars

Kotler Certificate EDP programs on the new marketing paradigm; public seminars on various frontier marketing topics.

Corporate Training

Corporate Training

KMG delivers tailor-made in-house training programs focused on growth marketing, digital marketing transformation, AI-enabled marketing, and international branding.

New Brand Incubation & Acceleration

New Brand Incubation & Acceleration

KMG's professional team provides marketing strategy, business development resources, and distribution channel access to facilitate new brand entry and growth.